The
global recession may have significantly affected many segments of fashion
apparel and accessory market, but kids wear industry remains unaltered. Against
the teen, men’s apparel and women apparel categories in last 2 years luxury
brands are now invading the kids wear market.
The international market for kid’s wear is expected to garner close to
156.7 billion in sales, propelled by the demand to buy new apparels, which
fulfils the needs of the growing kids. Picking a stylish turn in the second –
quarter of 2011, luxurious label and designer brands that backed the trend
included GUCCI, D&G (or Dolce & Gabbana) and so on.
To Get Details @ http://www.bigmarketresearch.com/global-kidswear-industry-2015-research-report-market
These
designer labels were later joined by celebrities like Karl Lagerfeld, Lady
Gaga, Victoria Beckham and many who wanted to clothe kids in designer wear.
Identifying the prospects the industry hold in next 4 to 5 years, growth in
disposable incomes, declining joint family trend and parents wish to give their
kids what best, would drive the kids wear industry. From unornamented comfortable
clothing to passing fancy, children apparels have travelled quite a mile.
In
2015 the market the market is highly dominated by brands that offer both party
and play in cotton, denim and knits like GAP, Benetton, Disney, Diesel etc. The
kids wear industry is also flooded with licensed merchandise majorly in
undergarment, party wear and night wear segment. Similarly, character licenses including
Tinkerbell, Mickey Mouse, Tom & Jerry, Hello –Kitty too have increased the
value of the segment that was earlier distinguished by affordable basic
apparels.
Not
to forget the designer label trend for a good cause, a recent article disclosed
that GUCCI has joined hands with UNICEF to design a unique line to kids wear
for children in the age group 0 -8 and about $ 1 million of the sales profit
would be spend on to back youth education. Recently, Big Market Research has
added a report titled “global kidswear industry 2015 research report market.”
The market research focuses on the major market drivers, threats and possible
opportunities in the aforesaid market. Moreover, the research analysts
preparing the report also weighs upon the growth rate, industry chain
structure, demand, supply, sales, market share and many other critical business
aspects.
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