Friday, September 16, 2016

Non-starch Polysaccharides Sales Market: The Quest for Healthier Alternative

Non-starch polysaccharides (NSPs) sales market is on the rise in the current decade. The keyword behind the latest substantial growth of the industry is health-awareness. Over year and years of research and medical studies, the multiple nutritional benefits of NSPs has been established firmly in and around the industry. These dietary fibers when consumed or fed in recommended dosage helps keep the digestive tract healthy. They are naturally sourced from grains, legumes, and certain vegetative parts of the plants. Included among its sundry benefits are lowering of cholesterol levels, digestion boosting, binding agent for carcinogenic proteins, and balancing pH levels in gastrointestinal tracts. In full awareness of these advantages, the consumption and consequent demand of NSPs among global population has augmented and so has the sales volumes.

The non-starch polysaccharides sales market is primarily driven by two major end-using segments—food & beverage and animal feed. In both divisions, the use of dietary fibers is targeted at improving the flavor, texture, and profile of processed food, feed, and beverage. They are popularly used as thickeners and stabilizing agents. Amidst the rising pressure of food security for global population, need for consumable and affordable meat products escalates. It is not just the meat though that the industry is concerned about. Dairy, eggs, wool, hides, and other pipeline products complete the extensive list of end-products.

Research activities proceed at a peak pace to experiment with combination of non-starch polysaccharides with several nutritional components and feed enzymes. The focus rests on deriving optimum results in animal cultivation. This intensifies the requirement to maintain their health with lowering the dosage of drugs. Meat producers around the world identify that the key solution is to target and track the digesta viscosity in different farm animals. Generally, enzyme additives are used to breakdown the long-chain fiber molecules in feedstock and human diet as well. In addition, various nutrient supplements are also mixed in the end formulate. The complete formulation and its in vivo metabolism improves the immunity of animals, poultry, and cattle.

The latest trend of soy-polysaccharides fibers to replace traditional pectin results from the gap in excessive demand versus limited supply of the latter. Price hikes at the source of raw materials has compelled the end verticals to find alternative ways. Cellulose gum is yet another rising replacement that gradually invades market shares. The main concern for food & beverage manufacturers is to mark their success in maintaining the previous profiles of their signature products with these substitutes.

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