Monday, May 26, 2014

Digital Value Chain 2013 By Big Market Research

Big Market Research publishes a latest report on Digital Value Chain 2013.This report is expected to highlight important factors in the market which would help market participants to design result-oriented strategies and drive crucial business insights.
Company revenue and sector valuations are enhanced, complemented and contextualized through dozens of comprehensive and insightful operations-focused Q & A's conducted with management, sales, technology and marketing executives across the entire value chain.
Operations analysis provides number of accounts, MRR, fill rates, billings and billing models (i.e. CPM, CPC, CPCV), impressions delivered or cleared (by format and region of the world), business model constructs, publisher payout percentages, core competencies, revenue (historical, current and forecast to 2015), global reach, market share, R & D initiatives, competitive assessments and strategic partnering initiatives.
Video value chain principals include Akamai, Limelight Networks, Internap, Level 3, Edgecast, CDNetworks, ChinaCache, Brightcove, thePlatform, Kaltura, DigitalSmiths, Kit Digital, Adobe Auditude, RAMP, Sharethrough, adRise, Tremor Video, SpotXchange, Adap.tv, DG/MediaMind, SET Media, Freewheel, YuMe, AudienceScience, TubeMogul, Buzz City, JumpTap, Madhouse, Mobclix, InMobi, Origin Digital, Encoding.com, Sorensen Media and many more.
On a global basis, mobile ad networks, platforms and clearing environments are forecast to capture 29.3% of digital video ecosystem net revenue by 2015, online video ad networks and CDNs at 27%, integrated platforms, optimization and processing 16%.
Experts have studied this market on the backdrop of providing detailed information on the market’s trend, revenue share, and growth prospects from 2013 to 2016.
This report would throw insights into following areas:
  • Digital Value Chain
  • fill rates
  • billings and billing models

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